American College of Cardiology Spotlights Heart Health Through Fashion
Live stream the Red Dress Collection Fashion Show and participate in other events for this national heart health awareness movement.
The Heart Truth
created and introduced the Red Dress
as the national symbol for women and heart disease awareness in 2002.
Through a public-private partnership, the American College of Cardiology and the National Heart, Lung, and Blood Institute (NHLBI) have joined together to support women's heart health through The Heart Truth® Red Dress Collection℠ 2013 Fashion Show on February 6 as part of Fashion Week in New York City. With the support of the fashion industry, The Heart Truth will once again spotlight the Red Dress℠ as the issue's national symbol and prompt women to take action and protect their hearts.
The Heart Truth is a national campaign for women about heart disease created by the NHLBI, part of the National Institutes of Health and U.S. Department of Health and Human Services. The Heart Truth created and introduced the Red Dress as the national symbol for women and heart disease awareness in 2002. The Red Dress® reminds women of the need to protect their heart health and inspires them to take action to lower their risk for heart disease.
In addition, the ACC will also hold a number of other activities throughout the month for ACC members and the public:
- Women's Heart Health Twitter Chat, February 1: CardioSmart teamed up with Surgeon General Dr. Regina Benjamin, the National Heart, Lung, and Blood Institute's The Heart Truth® Campaign, and Centric TV, a part of BET Networks for a special American Heart Month Twitter chat. Throughout the hour, experts discussed heart disease health disparities, prevention, how to talk to your doctor about heart disease, and how to stay motivated in making and sustaining healthy lifestyle changes. View an archive of the #MyHeartChat conversation.
Featured experts included:
- @CardioSmart: Dr. Joanne Foody, Medical Director, Brigham and Women's Hospital Cardiovascular Wellness Service and editor of CardioSmart
- @SGRegina: Dr. Regina Benjamin, Surgeon General of the United States
- @TheHeartTruth: Dr. Gary Gibbons, Director, The National Heart, Lung, and Blood Institute
- @CENTRICTV: Paxton Baker, Executive Vice President and General Manager of Centric
- Wear Red Day Thunderclap, February 1: CardioSmart launched a Thunderclap on Wear Red Day to spread the message that heart disease is largely preventable on a mass scale. Nearly 400 people took part in this effort, spreading the message across Facebook and Twitter to more than 200,000 people. Check it out at http://ht.ly/gWg2F.
- Live Online Streaming of the Fashion Show, February 6: The Red Dress Collection Fashion Show will be streaming live on CardioSmart's Facebook page.
Check out photos from the show to see the inspiring women who rocked red for heart health.
- National Heart Health Awareness Day, February 14: CardioSmart will partner with Diet Coke to conduct free heart risk screenings and educational awareness at major national health care institutions and academic medical centers.
Join the national heart health awareness movement that is being embraced by millions who share the common goal of better heart health for all women!
The Heart Truth
, its logo, and The Red Dress
are registered trademarks of HHS. Red Dress
and Red Dress Collection
are service marks of HHS.
Participation by ACC does not imply endorsement by HHS/NIH/NHLBI.